Core Learning Announces Launch of
Crayola Art Studio
Philadelphia, PA – November 21, 2008 – Core Learning today announced the launch of Crayola Art Studio, a robust drawing and painting digital art program for children. It is based on the beginner and junior level art tools from Core Learning’s award-winning art software, corefx Three Level. Crayola Art Studio is the first software title released under a recent long-term development and licensing agreement between Crayola and Core Learning.
“We are delighted to collaborate with Crayola in developing wonderful creativity software products for children,” said Core Learning President & CEO Doug Hatch. “ The Crayola brand is unquestionably the leader in children’s art and creativity and one of the most trusted consumer brands. The opportunity to offer our educational technology expertise to work in conjunction with the deep creative talent of the Crayola organization is exciting for us and sure to provide leaderhip in the creativity software category.”
Crayola Art Studio has a wide range of drawing and painting tools including many realistic art tools that simulate the real effects of traditional art tools such as Crayola crayons, pencils, markers, watercolors, tempera paint and more. Several hundred special Crayola art images are included in the program. The program’s interface can be re-colored and customized to suit children of different ages, interests and skills.
“Core Learning is an innovative software publisher and it has proven its capability of developing intuitive, yet powerful, digital art software,” stated Diane Baldovsky, Licensing Manager for Crayola. “Crayola Art Studio is an outstanding software program for children of all ages. We look forward to building from its success with other software developed with Core Learning that will continue to excite and inspire creative young minds.”
Crayola Art Studio has a price of $24.99 and will be available soon at major retail outlets. It is currently available at Amazon.com. It may also be purchased online from Crayola ( www.crayolastore.com) and from Core Learning (www.core-learning.com).
About Core Learning
Core Learning Ltd. is an educational publisher of software, books, multi-curricular projects and online learning applications. Based in Toronto, Canada and Philadelphia, USA , its curriculum content is designed to address national and major state and provincial curriculum standards applicable to the North American K-12 education market.
Since 1903, the Crayola brand has offered colorful ways for families to bond and children to express their boundless creativity at home and in the classroom. With products that are unmistakably Crayola like mess-free Color Wonder, Color Explosion, Twistables, Washable crayons, markers and paints, and the new Color Surge, Crayola brings children innovative arts and crafts materials that keep them creating in fun and surprising ways.
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